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Pivlu AI Assistant

Pivlu for Food & Drink Manufacturing

The all-in-one platform for food manufacturers, breweries, distilleries, and food distributors. Manage your product catalog, inventory, wholesale orders, B2B invoicing, and distributor relationships — all from a single, unified platform with simple, predictable pricing.

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Pivlu for Food & Drink Manufacturing

Built for the Food & Beverage Supply Chain

Food and drink manufacturers typically run Salesforce for CRM, TradeGecko or NetSuite for inventory and orders, Mailchimp for email, WordPress for their company website, and separate invoicing tools. That is five or more subscriptions with data fragmented across all of them — and none of them built specifically for food and beverage.

Pivlu replaces them all. Manage your product range with batch tracking and shelf-life data, handle wholesale and D2C orders, invoice distributors and retailers, nurture relationships across your supply chain, and run your brand website — all from one unified platform.

With Pivlu you can:

  • Manage product lines with batch codes, best-before dates, and variants
  • Track ingredients and finished stock across storage facilities in real time
  • Handle wholesale orders and D2C online sales from one system
  • Generate B2B invoices with custom pricing per distributor or retailer
  • Manage distributor, retailer, and supplier contacts in a shared CRM
  • One predictable price replaces multiple tool subscriptions
All apps included in every plan

No per-module pricing. One subscription covers catalog, inventory, orders, invoicing, CRM, and every other Pivlu app.

Everything a Food & Drink Business Needs

From production batch to customer invoice, every tool is built in and works together. All included in your Pivlu subscription.

Product Catalog

Organise your full product range with SKUs, variants (size, format, flavour), nutritional information, allergen data, and shelf-life details. Manage multiple product lines from one central catalog.

Inventory

Track raw ingredients, packaging materials, and finished goods across cold storage, warehouses, and production facilities. Set reorder thresholds and always know your exact stock position.

Orders

Manage wholesale purchase orders from retailers and distributors alongside D2C online orders in a single system. Track fulfilment status, delivery schedules, and order history per account.

Invoicing

Generate B2B invoices with account-specific pricing, volume tiers, and payment terms. Issue credit notes, track outstanding balances, and send payment reminders for trade accounts without extra software.

CRM Contacts

Manage distributors, grocery buyers, independent retailers, and suppliers in a unified contact database. Track trading terms, order history, communication logs, and relationship notes per account.

Deals Pipeline

Track new distribution partnerships, retail listings, and foodservice contract negotiations through a visual pipeline. Manage samples, follow-ups, and buyer meetings from first contact to signed agreement.

Website Builder

Build a professional brand website with product pages, brewery or distillery story, stockist locator, and D2C shop. No separate CMS needed — your site and store are part of your Pivlu account.

Online Store

Sell direct to consumers through an integrated online storefront. Offer mixed cases, gift sets, subscriptions, and exclusive releases. Manage D2C and wholesale from the same inventory.

Blog

Publish production stories, seasonal releases, recipe content, and brand news. Build a loyal direct audience that drives D2C sales and supports your brand story across trade and retail channels.

Email Platform

Send new product launches, seasonal release announcements, and trade updates to your distributor and consumer lists. Segment by channel type for relevant, targeted communication.

Documents

Store product specifications, compliance certificates, supplier agreements, and trade paperwork. Share technical data sheets with buyers and auditors without relying on email attachments.

Web Analytics

Track which products attract the most interest online, where your D2C customers come from, and which campaigns drive sales. Data-driven insights for your range planning and marketing investment.

Frequently Asked Questions

Common questions from food manufacturers, breweries, and beverage businesses considering Pivlu.

Yes. The Product Catalog supports custom fields for batch codes, production dates, best-before dates, and lot numbers. The Inventory app tracks stock with these attributes so you can trace any batch from production through your warehouse to the customer order. This supports food safety compliance and enables targeted recalls if ever needed, without manual spreadsheet tracking.

Yes. The Orders system handles both wholesale purchase orders from trade accounts and direct-to-consumer orders from your online store. Both channels draw from the same inventory, so stock levels stay accurate regardless of which channel fulfils an order. You can set account-specific wholesale pricing in the CRM while your online store shows standard consumer pricing.

The Product Catalog supports unlimited product lines, each with their own categories, variants, and custom fields. A brewery might have core lager, seasonal ales, and limited releases — each with 330ml, 440ml, and keg formats. A food manufacturer might have different flavours, sizes, and packaging formats for each product family. Each variant has its own SKU, stock level, and pricing configuration.

The Documents app stores all compliance certificates, safety data sheets, allergen declarations, supplier approvals, and audit records in one secure, organised hub. You can share specific documents with buyers, auditors, or certification bodies through controlled links. The Forms Builder lets you create digital checklists for HACCP monitoring, hygiene audits, and supplier approval processes, with submissions automatically stored and timestamped.

Salesforce and NetSuite are enterprise platforms designed for large organisations, with pricing to match. For small to mid-size food and drink businesses, Pivlu offers all the functionality you actually need — CRM, inventory, orders, invoicing, website, and email — at a fraction of the cost. One Pivlu subscription replaces what you would currently pay for a CRM, inventory tool, invoicing software, and a CMS combined.

Yes. Breweries and distilleries benefit from Pivlu's combination of D2C online store, wholesale order management, CRM for on-trade and off-trade accounts, website and blog for brand storytelling, and email platform for release announcements. The inventory system handles kegs, cans, bottles, and bulk liquid with the same flexibility, and the Documents app keeps all duty records, compliance certificates, and supplier agreements organised and accessible.